New kid on the block: iQOO debuts a 5G smartphone powered by Snapdragon 865

The super-hot Indian smartphone market has seen the birth of a new player, iQOO (pronounced i-koo) that is vying to carve a niche for itself in, what the company’s director of marketing, Gagan Arora, calls, “premium smartphone segment.” The company’s first flagship, iQOO 3, is powered by the latest Qualcomm Snapdragon 865 processor boasting of 5G capabilities. It goes on sale next week and comes in three variants—`36,990 (8+128GB 4G), `39,990 (8+256GB 4G) and `44,990 (12+256GB 5G). It will be available in three attractive colour options—Quantum Silver, Tornado Black and Volcano Orange.

“Our flagship will address the needs of today’s data and performance hungry generation,” says Arora. The iQOO 3 is equipped with a power-packed 4440mAh battery with the latest 55W Super FlashCharge. It is designed to take the gaming experience to a whole new level by providing users with Monster Touch Buttons, 4D Game Vibration and smooth 180Hz Touch response rate. The smartphone sports a 48MP AI Quad camera setup with 20X digital zoom with Super Anti shake feature using EIS.