Netflix to feature electric cars from GM and others in programming

Netflix Inc has unveiled a new star for some of its upcoming programming: electric vehicles from General Motors and other automakers.

The streaming service announced an agreement on Thursday to feature vehicles including the Chevrolet Bolt, the electric GMC Hummer pickup and the Cadillac Lyriq in TV series and films “where relevant.”

The companies will highlight the partnership in a commercial featuring Will Ferrell that will air during the February 12 Super Bowl. Netflix and GM called the agreement “part of a commitment to a more sustainable future.”