Need to broaden participation to expand digital commerce in India: ONDC’s Koshy

The country needs wider participation of buyers and sellers to expand digital commerce in the next few years, Open Network for Digital Commerce (ONDC) CEO T Koshy said on Tuesday.

“If you look at today’s digital commerce in the country, it is limited to 10 per cent and just 2-3 per cent on the buyer side, so we need to broaden and expand the participation so that the current levels can go up to 25-30 per cent in the next few years.

“We are working in each of the segments to understand the challenges and building mechanisms to address them and to enable broad-based participation,” Koshy said while speaking at the 3-day ‘Global Fintech Fest 2023’ that began on Tuesday.