Microsoft India most attractive employer brand: Survey

NEW DELHI : Technology giant Microsoft India has emerged as the country’s most attractive employer brand, followed by Samsung India and Amazon India in the second and third place, respectively, says a survey.

According to Randstad Employer Brand Research (REBR) 2020, Microsoft India scored high on financial health, strong reputation and utilisation of the latest technologies.

The REBR revealed that in 2020, work-life balance emerged as the top Employee Value Proposition (EVP) driver for the Indian workforce while choosing an employer as it was cited by 43% respondents, followed by attractive salary and employee benefits (41%) and job security (40%).