Meta to test ways to make & sell NFTs on Instagram to both fans, collectors

Meta has announced to test ways to buy and sell non-fungible tokens (NFTs) to fans and collectors both on and off Instagram.

With the intention of shortly expanding to more nations, Meta is testing the new feature with “a small group of creators in the US”.

Users can buy digital collectibles of their favourite creators directly from Instagram to support them, the company said in a blogpost.

Additionally, Meta has expanded the list of digital collectibles that users can showcase on Instagram to include video and added support for the Solana blockchain and Phantom wallet.

“We’re making it easier for people to show appreciation for their favourite creators across our apps, which helps creators strengthen their community and build their business,” it said.