Meta appoints Vikas Purohit as head of global business in India

Technology major Meta on Monday named Vikas Purohit as its director of its global business group in India to lead the strategy of working with advertisers and agency partners.

Purohit will spearhead the company’s relationship with the country’s leading brands and advertising agencies to drive Meta’s revenue growth across key channels in India and accelerate the adoption of digital tools by the largest advertisers and agencies, the company said in a prepared statement.