Megahit “Squid Game” puts focus squarely on Netflix’s overseas growth
By
Biju Kumar
The success of the South Korean dystopian drama series “Squid Game” has led investors to bet on Netflix Inc’s plans to explore more international content to boost slowing subscriber growth.
With a 111 million-strong fan base in just 27 days after its release, the low-cost survival drama has become Netflix’s biggest original show launch ever, underpinning its efforts to ramp up investments in overseas content.