Media and entertainment industry growth expected to double in five years : KPMG

The media and entertainment industry in India has reached a size of Rs 1,63,100 crore in FY’19, posting a growth of 13 per cent, as well as clocking a CAGR of 11.5 per cent over the period FY15-FY19, stated KPMG India’s 11th edition of its Media and Entertainment (M&E) report. Titled ‘India’s Digital Future: Mass of Niches’, the report also said that the digital market is poised to become the second largest segment in India after TV, and also attract the maximum advertising spend by FY’22.

The M&E industry grew 13 per cent in FY19 on the back of rapid growth in digital user base and consumption, coupled with growing regional demand and monetisation, the report said.