Koo loses traction on active user count

Homegrown microblogging platform Koo has scaled up fast with a download of 60 million in the last three years. But the startup seems to be losing momentum on monthly active users. In its communication to investors, Koo has said its monthly active users reduced to 4.1 million in January from 9.4 million in July 2022. Monthly active users are the ones who log on to the app, at least once a month.