JioMart goes live across India, offers range of products for home delivery

A month after Reliance Retail’s new commerce venture JioMart began taking WhatsApp orders in Mumbai, Navi Mumbai, Thane, and Kalyan, the company expanded its operations to several cities across the country on Saturday.

The development was confirmed by Damodar Mall, chief executive officer of Reliance Retail’s grocery retail business. In a tweet, he said the website had gone live and that consumers could place orders on it.

The app is not yet available on Apple or Google Play Store and has to be downloaded from jiomart.com, company executives said.

The launch comes close on the heels of Reliance Retail tying up with Facebook’s WhatsApp to boost JioMart’s reach. WhatsApp’s user base of around 400 million in India will help accelerate the adoption of JioMart,