JioCinema sees 51% increase in first day viewership figures of IPL 2024

JioCinema broke their record of the last season as they registered 590 million video views on the first day of the Indian Premier League (IPL) 2024 season. Over 111 million viewers logged in to watch Chennai Super Kings (CSK) take on Royal Challengers Bengaluru (RCB) at the MA Chidambaram Stadium in Chennai on Friday.

According to the numbers released by the JioCinema, the official streaming partner of the IPL, the first day viewership of this season was 51 percent more compared to the day one viewership of IPL 2023. A total of 6.6 billion minutes of watch time were also recorded during the match that was won by the CSK.