IT companies log strong revenue growth outside key North America market
By
Biju Kumar
India’s top IT services exporters are seeing revenue growth in parts of Europe and regional markets — the Middle East & Africa (MEA) and India and Asia Pacific (APAC) — outpacing that in the traditional stronghold of North America, which is experiencing flattening demand.
Currently, for most IT services firms, the North American market contributes 50-60% to the total revenue, followed by Europe at around 30%. The regional markets still constitute a small portion of the total revenue pie.