iPhone Pro models scarce in stores this holiday: Best Buy
High-end iPhones will be in short supply at stores this holiday season, Best Buy Co Inc said on Tuesday, following a warning from Apple Inc this month that China’s zero-COVID policy was squeezing production at a key factory.
The supply issues are expected to significantly hurt the premium iPhone 14 Pro and iPhone 14 Pro Max models, which start at nearly $1,000.
“One of the places where we’re seeing a bit of (inventory) pressure is in those higher-end iconic iPhone devices,” Best Buy boss Corie Barry said on a media call.