Instagram, TikTok eating into Google’s core services, suggests top executive
The TikTok threat to Google’s business is not just limited to YouTube, but core Google services, including Search and Maps, are also being impacted by a growing preference for social media and videos, says a Google executive.
Senior Vice President Prabhakar Raghavan, who runs Google’s Knowledge and Information organisation, referenced the popular social apps in a broader conversation at Fortune’s Brainstorm Tech conference about the future of Google’s products and its use of artificial intelligence (AI), reports TechCrunch.