I&B ministry asks private TV and radio channels to help spread COVID19 awareness

NEW DELHI : The Ministry of Information and Broadcasting has directed all private television and radio channels to give adequate publicity to the travel advisory and health directives issued by the Ministry of Health and Family Welfare as the number of COVID19 cases continued to rise in India on Tuesday.

“Electronic media has always been at the forefront of carrying such messages as it is a powerful tool to reach out to people across the country. In order to make this effort successful, it has been felt that the support, assistance and contribution of private TV channels and FM radio channels will be of immense use,” the ministry said in a statement.

The awareness campaign will involve running tickers and discussing dos like observing personal hygiene and respiratory etiquette, washing hands with soap and water, throwing used tissues into the bin and seeing a doctor if one feels unwell.