How will open network for e-commerce work?

The government is seeking to replicate the success of the UPI model as it creates the Open Network for Digital Commerce (ONDC), hoping to put in place a backbone on which sellers and logistics service providers can connect with buyers.

Positioned as a “network”, the idea is to enable consumers to log in and look for products or services to meet their requirements. Based on their location, sellers will be listed along with the product details and price to enable the buyers to choose, sources familiar with the plan told TOI.