How India’s mobile phone market shaped up in Q3
India’s mobile phone market emerged stronger in Q3 with a record 46.6 million smartphone units shipped in the third quarter of 2019. This is a growth of 26.5 per cent quarter-over-quarter (QoQ) and 9.3 per cent year-over-year (YoY) growth, according to the International Data Corporation’s (IDC) Quarterly Mobile Phone Tracker.
The top trends, emerging from the IDC report, in the third quarter are :
Online surges, offline sinks
The surge in sales was driven by multiple online sale festivals, new model launches, and price corrections on a few key models by various brands.