How Google is helping brands automate advertising with AI

In recent months, the tech industry has seen a rapid rise in AI dominance with the development of chatbots by companies like Google that can engage in open-ended conversations with users. Additionally, AI is being used frequently to cater to advertisers, which helps boost the revenue of these companies.

After bringing AI-powered conversational Search and Product Studio for advertisers, Google has introduced two new AI-powered features for advertisers that will help them find the optimal ad placements across Google’s various services.

Using AI to decide the best placement for ads