Has Netflix’s crackdown on password-sharing paid off? Here are the results

Online streaming giant Netflix has witnessed a massive rise in subscribers, this days after it informed users about its paid sharing policies, a move seen as a crackdown on password sharing among users.

The average daily signups on Netflix soared to 73,000 since May 23 when the OTT platform had announced the policies. As per data analytics website Antenna , Netflix added one lakh subscribers on May 26 and 27. It is actually more subscribers than what the platform had garnered since the Covid-19 lockdowns came into effect in March and April 2020.

According to Netflix’s new password-sharing policies, the subscribers will have to pay an extra $7.99 ( ₹658) for sharing their accounts with up to two more people living outside the household.