Graphic India looks to scale up gaming business with new launches on Roblox

CA Media-funded character entertainment company Graphic India is expanding its presence in gaming with the launch of its first game on Roblox, the global online gaming platform that has 66 million daily active users.

“We focus on creating great characters and stories that transcend mediums and platforms across films, comics, animation, games and more,” Graphic India founder Sharad Devarajan told ET. “The Roblox platform is the perfect fit for us because it creates an amazing opportunity for all storytellers and content creators.”