Google tops YouGov’s 2021 technology rankings in India

NEW DELHI: Search giant Google was at the top spot in research firm YouGov’s 2021 Technology Rankings. The technology giant had the most positive impression among urban Indian consumers.

The survey ranks brands across hardware/software manufacturers as well as social media platform categories based on an ‘Impression score’, which is a measure of whether a consumer has a positive or negative impression of a brand calculated by taking the average over a period of 12 months.

The rankings show the brands with the highest average Impression score between 1 March, 2020 to 28 February, 2021. The scores are representative of the general population of adults 18 and above (some are online representative).