Google invests in agritech firm Cropin

BENGALURU: Agritech firm Cropin has secured Rs 113 crore in funding from new investors Google and JSR Corporation, as well as existing investors ABC Impact and Chiratae Ventures. The funds will aid in expanding Cropin Cloud, the company’s recently launched intelligent agriculture cloud platform, to cater to the growing demand for digitisation and predictive intelligence in the global agriculture sector.

With the support of this funding round, Cropin will be able to further invest in its go-to-market efforts and expand the Cropin Cloud’s capabilities, including developing next-generation predictive intelligence solutions through Cropin AI Labs. The goal of Cropin AI Labs is to bring predictive intelligence to every acre of the world’s cultivable land. In addition, Cropin plans to expand its business presence in new regions and industries, focusing on creating solutions that promote sustainable agriculture practices and address global food security challenges on a large scale.