Google India posts 79.4% jump in FY22 gross ad sales at Rs 24,926.5 crore
By
Biju Kumar
Google India Pvt Ltd mopped up advertising worth Rs 24,926.5 crore from Indian advertisers in fiscal 2022, registering a 79.4% increase from the previous fiscal year, as per its latest regulatory filings.
The jump in gross ad sales signals an accelerated shift towards digital advertising by advertisers, after the pandemic bolstered usage of connected devices.