Good news for gamers! ASUS to continue expansion of ROG stores to grow India’s gaming ecosystem

Bullish on gaming segment, Taiwanese tech major ASUS will continue to expand its offline retail presence, and set up 12 more ‘Republic of Gamers’ (ROG) Exclusive stores across the country to help potential buyers experience the products, a top company official said.

The company, which already has eight such gaming cafes in cities like Chennai, Bengaluru and Delhi, uses these franchise-owned facilities to sell products and for users to experience games and the devices.

“We have eight ROG Exclusive stores right now, and while we had plans to ramp this up aggressively, the COVID-19 pandemic slowed us a bit. However, we are still bullish on the whole concept,” ASUS India Business Head of Consumer and Gaming PC (System Business Group) Arnold Su told PTI.