Global TWS market to see 33% growth in 2021, Apple set to lead: Report

The global TWS (True Wireless Stereo Headset) market is expected to grow 33 per cent (year-over-year) in 2021, reaching 310 million units, according to a new report.

Apple will remain a leader selling around 84 million units but still lose share by 4 per cent.

Apple was expected to defend its top position despite its market share decline from 31 percent to 27 percent. China’s Xiaomi was projected to see its presence remain the same as last year at 9 percent.

At third spot, Samsung’s market share in 2021 was estimated to stay unchanged at 7 percent, according to market tracker Counterpoint Research.

Major top brands such as Apple are likely to launch next-generation products, which will boost the TWS market further.