Generative AI, data analytics driving online retail momentum, say experts

Technologies like Generative AI, machine learning and big data analytics are transforming the e-commerce and retail landscape in India, improving and personalising consumer experiences, according to industry leaders who also believe that social commerce momentum is here to stay.

Industry’s top leaders, including Tata CLiQ CEO Gopal Asthana, Snapdeal CEO Himanshu Chakrawarti, Zivame COO Lavanya Pachisia, and DHL Supply Chain India MD Vikas Anand, were speaking in a panel discussion at the ‘DATE with Tech’ event here.