Future Group’s ‘Sabse Saste Din’ sale on Republic Day to be live on Amazon

Kishore Biyani-led Future Group’s ‘Sabse Saste Din’ sale starting from January 26 would go live on e-commerce major Amazon’s web store as well, according to sources.

This would be the first time when Amazon would host Future Group’s sale. Earlier last year, Amazon had announced acquiring 49 per cent stake in Future Coupons, which owns 7.3 per cent shares of Future Retail, with an option to buy the entire holding at a later stage.

“As Future Group has entered into a tie up with Amazon, its ‘Sabse Saste Din’ sale would also go live on Amazon (e-commerce portal),” a source said.