Flipkart to bring Max Fashion apparels on its platform ahead of festive season

Homegrown Flipkart has partnered with apparel brand Max Fashion ahead of the upcoming festive season as e-commerce platforms are gearing up for a demand revival. “This partnership assumes significance, as India prepares for the upcoming festive season and Flipkart prepares for its annual Big Billion Days, focusing on bringing India’s best fashion brands and collaborating with them to bring the best styles for Indian consumers,” the company said in a statement on Wednesday.