Flipkart inks MoU with Telangana’s SERP to enable market access for FPOs, SHGs

Flipkart, India’s homegrown e-commerce marketplace, on Saturday said it signed a Memorandum of Understanding (MoU) with the Society for Elimination of Rural Poverty (SERP), Telangana to enable market access for Farmer Producer Organisations (FPOs) and Self-Help Groups (SHGs) in the state.

The MoU was exchanged between Sandeep Kumar Sultania, Secretary, Panchayat Raj & Rural Development, Telangana and Smrithi Ravichandran, Vice President and Head of Grocery, Flipkart, at an event held here, a press release from the e-commerce giant said.

Through this partnership, Flipkart aims to empower local farming communities and SHGs of Telangana by providing pan-India market access to more than 400 million customers on its platform.