Flipkart collaborates with Pocket FM to bring audiobook library

Homegrown e-commerce marketplace Flipkart recently announced that it has collaborated with personalised audio streaming service Pocket FM to enable an extensive audiobook library.
The collaboration would help Flipkart enter the audiobooks category with exclusive and licensed audiobooks through Pocket FM, making it accessible to its customer base of over 400 million.
“This will help authors publish their work on our platform with the aid of audiobooks and give them the opportunity to reach out to our customer base,” Kanchan Mishra, Business Head- FMCG, Home and General Merchandise, Flipkart, said in a statement.