Fixing floor prices critical amid financial stress in telecom: COAI

Industry body COAI on Tuesday contended that floor price fixation is absolutely critical and need of the hour, given the “major financial stress” in the telecom industry. The association — whose members include Bharti Airtel, Reliance Jio and Vodafone Idea — said floor prices need to be fixed for data only for an interim period, say two years, and that voice calls and tariffs can be excluded from this.

“In the last few years, fixation of floor prices has become a critical issue and is need of the hour today with telecom industry going through major financial stress,” S P Kochhar, director-general of Cellular Operators’ Association of India (COAI), said in a statement.