Festive sales so far: 70+ Flipkart sellers turn crorepatis; 5k Amazon sellers clock Rs 10 lakh sales

Ease of Doing Business for MSMEs: Amid Modi government’s crackdown on Jeff Bezos’ Amazon India business and Walmart-owned Flipkart for not displaying country of origin information on products sold, the two on Sunday announced early numbers for their year’s biggest sale events. While Amazon claimed the first 48 hours of its Great Indian Festival (GIF) to be “the biggest ever opening for its sellers and brand partners”, Flipkart said that its sellers’ growth in around two days of The Big Billion Days equaled their growth during the six days of last year’s sale. Snapdeal also, reporting three-day performance of its Kum Mein Dum Sale that began October 16, said that 65 per cent of orders received so far was by sellers based in cities beyond the top five metropolitan areas of India. MSMEs, which account for the majority share of these marketplaces’ seller base, from Tier-II and beyond cities saw maximum traction.