Facebook to geotag each post from “high reach” Facebook Pages, Instagram accounts

Facebook will now display the location on every post shared by “high reach” Facebook pages and Instagram accounts in a bid to increase transparency.

“We want to make sure people use our services authentically and can understand who is behind the posts they’re seeing. This is particularly important when it comes to elections, so we’re taking extra steps to make Pages and accounts with large audiences more transparent,” Facebook had said in an official statement.

Facebook in 2018 had rolled out a feature directing admins of Facebook Pages to disclose a primary location of the page. For Instagram, the social media giant had introduced ts ‘About this Account’ on Instagram to provide additional context so people can evaluate the authenticity of an account.