Facebook to change how political ads are handled ahead of EU elections

Facebook announced on Friday changes to the way political advertisements are handled on the social media site ahead of the upcoming European Parliament elections.

“We are introducing some new tools to help us deliver on two key goals that experts have told us are important for protecting the integrity of elections: preventing online advertising from being used for foreign interference, and increasing transparency around all forms of political and issue advertising,” said Richard Allen, vice president for Global Policy Solutions at Facebook, in a statement.

The tools have been used since last year in other countries where elections have been held, including the mid-term polls in the United States, and votes in Brazil and India.