Facebook prompts Apple users to accept device tracking

Amid the ongoing Facebook-Apple war over privacy changes in iOS 14, the social networking giant is showing a prompt to iPhone and iPad users, urging them to allow tracking of their devices to deliver personalised ads.

According to CNBC, As part of this test, Facebook is explaining why it wants to track this activity and asking users to opt in.

These prompts will appear on Apple users’ screens immediately before the Apple pop-up appears, the report said on Monday.

Facebook CEO Mark Zuckerberg has argued that the iOS 14 privacy changes will impact the growth of millions of businesses around the world.