Facebook gives free ads to WHO to combat coronavirus misinformation

Facebook Inc will provide free advertisements to the World Health Organization (WHO) as it seeks to ensure users are not misinformed about the virus, its risks and how to react to it, Chief Executive Officer Mark Zuckerberg said on Tuesday.

“We’re giving the WHO as many free ads as they need for their coronavirus response along with other in-kind support,” Zuckerberg said in the Facebook post.

Users who search for posts on the virus on Facebook would now see a pop-up that directs them to the WHO or local health authority for the latest information, Zuckerberg said.