Facebook eyes greater engagement in India by launching live game show

Social media platform Facebook is set to launch its game show ‘Confetti’ on Facebook Watch on June 12 in an attempt to increase engagement among users. The show was first introduced in the United Stated and then taken to other countries including United Kingdom, Canada, Thailand, Mexico, Vietnam, and Philippines.

The game show, which includes questions on pop trivia will air live on Facebook Watch, Facebook’s dedicated video platform, from Wednesdays to Sundays. The time of the live telecast will be announced on a later date, as will the show host.

Manish Chopra, Director and Head of Partnerships, Facebook India said, “We are excited to share our vision for social video and how we are building towards it by launching our global interactive gameshow Confetti, in India. Confetti combines the power of traditional entertainment formats with the social, exciting elements of video on Facebook.