ET GBS: ‘Combating fake news high priority area for Facebook’

India’s coming general election is a high priority for Facebook. For well over a year now, we have been investing in the region, hoping to minimise the threat of fake news in the election and across Indian society.

We don’t want fake news on our platform. And we know you don’t either. That’s why one of the biggest priorities we have taken on over the last year has been to more deeply understand the amount of misinformation people see on Facebook and drive that number down.

In the two years since I joined Facebook to lead our global news efforts — through partnership and consultation with news organisations around the world — I’m encouraged by our progress. We are not the same company we were a year ago, or even six months ago. But there’s much more to do.

There’s no silver bullet with this issue. So, we’re taking a multi-pronged approach.