Dream11 is official VIVO IPL partner, will manage league’s fantasy game

This collaboration will provide a platform for fans to create their own fantasy cricket teams thereby deepening their engagement with the sport and the league. There will also be several Dream11 brand integrations and on-ground activations at various touch-points during the Vivo IPL matches.

Harsh Jain, CEO, and Co-Founder, Dream11 said, “We are very excited to partner with the BCCI and provide an engaging cricketing experience for the IPL, which is the pinnacle of sports leagues in India. Dream11 is deeply integrating with the IPL, which is set to grow from its 1.4 billion TV impressions and 200 million online viewers in 2018, to achieve our goal of growing from 51 million users to 100 million users in 2019. It’s great to see how our dream of making fantasy sports intrinsic to sports fan engagement has come true.”