Dream Sports takes the investing route to become a sports-tech firm

Mumbai/Bengaluru: Dream Sports, the parent company of online fantasy gaming platform Dream11, is looking to build and scale multiple sports-technology businesses through an investment arm that it set up last year.

Dream Sports Investment is looking to back both in-house and external platforms that are beyond the core fantasy gaming business of Dream11. To begin with, Dream Sports has put $50 million in its in-house sports content and commerce platform — FanCode — through the investment arm.

FanCode, incorporated in 2019 under the parent company by Yannick Colaco and Prasana Krishnan, offers sports statistics and content to its 20 million users. It plans to use the fresh funds to ramp up its user base to 100 million by July 2022 and expand sports content and commerce beyond the metro cities. Its current user base is primarily male, aged 25-34 years.

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