Discovery aims to launch its D2C platform in India next year
By
Biju Kumar
In a bid to strengthen its position in the infotainment space, Discovery Communications India is beefing up its kids channel content and revamping Animal Planet. Megha Tata tells Sonam Saini that the network is working on launching a direct-to-consumer (D2C) platform in India, original content and a stronger regional reach. Edited excerpts:
How has the new tariff order (NTO) impacted viewership and revenue of the infotainment genre as well as the Discovery HD portfolio?