Discounts, offers on smartphones set to abate most inventory cleared due to huge festive demand

New Delhi: The period of sharp discounts and offers on smartphones appears to be over, at least for the time being. The tremendous response to online shopping sales this festive season has cleared off smartphone inventory in the market after two dull years of prolonged pile-ups, meaning that brands may not need to bring any major sales-push events this month, market trackers say.

They added that demand has been such that inventory cycles – or the typical time taken for a device to be sold after going on sale – this quarter had shortened to 5-6 days as compared to 15-20 days previously.