Dell emerges as India’s most trusted brand: Report

New Delhi: Dell has emerged as the most trusted brand in India in 2019, according to a report released by brand analytics firm TRA Research.

Dell climbed five ranks over the previous year to grab the top spot and also introduced the laptop category in the report.

With 31% Brand Trust Index (BTI) difference from Dell, auto brand Jeep makes a dramatic entry in the second spot with a massive jump of 551 ranks over last year. LIC and Amazon are ranked on the third and fourth spots and Apple iPhone emerged as India’s fifth most trusted brand, rising 116 ranks from 2018.