Cisco Bridging the Digital Divide for Small Businesses

The COVID-19 pandemic has served as the greatest catalyst for digital transformation. This is more evident than ever before amongst India’s small and medium businesses (SMBs) who, in partnership with Cisco, are kick-starting their digital journey to future-proof themselves against the next normal

A world shaped by COVID-19 looks nothing like the one in which we lived in 2019 – professionals working from home for months on end; consumers, agnostic of age, turning to online purchases of everything from groceries to electronics; businesses rushing to go digital practically overnight. It seems surreal that so much has changed so soon. Yet, the transformation is real, thanks to technology. The transition, though, hasn’t been smooth for everyone. For technology giants and other large companies, the digital overhaul started even before the pandemic, putting them in pole position amid the pandemic. The smaller firms, however, were largely unprepared for the rapid move to digital that the crisis necessitated.