Chingari introduces new content monetisation plan for creators, users

Homegrown short-form video app Chingari on Monday announced a new content monetisation plan for its creators and users.

Creators and users will be offered daily, weekly and monthly subscription plans for monetisation for as low as Rs 20.

The platform said that subscription plans will allow creators and users to withdraw their earnings directly into their bank accoun”.

“This is another step towards the democratisation of the creator economy where micro and nano-influencers from tier 2 and tier 3 cities can also monetise their content at a minimal”cost,” said Sumit Ghosh, CEO and Co-Founder, Chingari.

Under its Gari mining programme, Chingari rewards its creators and users native crypto token, GARI for doing in-app activities like uploading, watching, liking,