China’s top mobile phone manufacturer BBK Group continues to lead Indian market
Despite the regulatory actions against the Chinese smartphone brands and auditors questioning their viability in India, China’s top mobile phone manufacturer BBK Group continues to lead the Indian smartphone market with revenue of Rs 81,870 crore in 2022-23 even though it declined by over 2% year-on-year. This includes sales of the five BBK Group brands — Oppo, Vivo, OnePlus, Realme and iQoo, as per latest regulatory filings to the Registrar of Companies.
In contrast, Samsung India’s mobile phone business sales rose by 27% in FY23 to Rs 70,292 crore in FY23 while Apple India business grew by 48% to Rs 49,321 crore, RoC filings reveal. Most of the Chinese brands have also turned around market share loss in India in 2023, as per latest data.