CenturyPly forays into Indian e-commerce market by joining hands with Flipkart

KOLKATA: Century Plyboards (India) on Thursday announced its foray into the Indian e-commerce platform by entering into an agreement with Flipkart.

This is a first of its kind association where a building material company has stepped into the e-commerce space to cash in on the spike in online shopping and digital consumption post the pandemic outbreak, said a press statement issued by the company.

To begin with, the company’s product line namely Club Prime, Sainik 710 and Sainik MR will be available on Flipkart. With time, it intends to offer more variants on the platform.

Initially, the products will be exclusively available for consumers in Bangalore, Hyderabad and Chennai. Subsequently, the company plans to foray into other cities.