Carnival Cinemas partners Louis Entertainment to expand in Northeast India
By
Biju Kumar
Indian multiplex chain Carnival Cinemas has entered into a strategic partnership with Louis Entertainment to expand its presence in Northeast India, including Arunachal Pradesh and Assam.
As part of the deal, Carnival Cinemas will provide with the SoPs for operating cinemas, onscreen and off-screen advertisement support, audit and training of staff, movie programming, and food and beverages upkeep to Louis Entertainment.