Broadcasters reject Trai’s tariff order, say it will impact jobs, growth

Television broadcasters on Friday united against regulator Trai’s recent order capping prices for channels, saying it will “jeopardise” content creation, impact jobs and pull down economic growth.

The Telecom Regulatory Authority of India (TRAI) had last month revisited its tariff order to soften the prices for end consumers through interventions, including reducing the maximum price one has to pay for a channel to Rs 12 from the previous Rs 19. The broadcasters got together under the aegis of the Indian Broadcasting Foundation (IBF) to oppose the move in a rare press conference which had top executives from all the leading networks speaking out.