Axis Bank eyes bigger credit card pie, ties up with Flipkart
MUMBAI: Axis Bank, the fourth largest credit card issuer in the country, Thursday tied up with e- commerce major Flipkart to launch a co-branded credit card and is aiming to sell 1 million of the new card in a year.
The new co-branded card comes weeks after American lender Citi launched a similar offering by tying up with payments major Paytm.
“We want to be the fastest co-branded credit card to reach the 1-million-mark. We should do 1 million in a year,” executive vice-president for payments and cards Sanjeev Moghe told reporters. The bank has 6.17 million cards is use, making it the fourth largest issuer in the country.